Thursday, March 5, 2015

Escape... Travel Differently

The title of my magazine, Escape, comes from the simple idea, which I believe discovering quiet unheard of destinations to be considered an escape. However, it took lots of time and many foul ideas to create my title. Although it may seem like one simple six letter word, I went through many drafts and researches to decide on such. 

Within my research of magazine headers, I realized that I wanted the title or magazine header to be one word. One word headers, in my opinion, grasp a readers attention and are attracting to the eye. One word was all I needed. So then the drafts began. I researched other travel magazines and came to the conclusion that I needed something straight to the point. I jotted down numerous ideas and realized that the word escape directly correlated with the ideal topic of my magazine. After that decision I quickly came up with the logo, Travel Differently, hopefully creating an easy understanding of my magazine. The ideal goal to achieve from audiences is that if one were to pick up Escape, they would quickly fall into a world of exploration, longing to escape from the daily office life to a cenote buried deep within the Mexican Yucatan Peninsula. 

I hope to grab audiences attention, directed towards wonder and want to discover what is hidden within the pages of Escape. Travel differently and prepare to escape to places you never knew existed.

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